Bye bye generic fast food chain, hello modern mecca!
It feels so much more like an upscale restaurant.
According to Burger King, the restaurant remodels have led to sales increases of 12 to 15 percent.
But others are skeptical about whether sales will climb as much as the company claims.
People in the fast-food category are recognizing they’ve been losing customers to the fast-casual player, he said.
What this sounds like is an attempt to get that dining-in business back by making it an attractive environment.
What do you think of this idea?
Is it time fast food chains appealed to our modern design sensibilities?
Will it make you want to visit a Burger King more?
ViaLA Times,USA Today