One of the unique experiences revealed at theLondon Design Festival 2021was an immersive virtual reality installation bySou FujimotoandTin Drum.
As guests walked through the space with VR headsets, the structures around them changed in real-time.
You cannot achieve that same agency and intimacy when you replace your physical reality with a virtual one.
The designers were inspired by the jellyfishs unique form and use of bioluminescence.
These ideas, paired with the signature mixed reality skills of Tin Drum, make for an unforgettable experience.